About Rolf:

Rolf has over a decade of experience in reputation management, public affairs, and strategic communications.

Rolf devises and executes engagement campaigns for CEOs and senior leaders, helping them to achieve their personal and commercial goals.

Prior to joining Audley, Rolf was previously Head of Public Affairs at Innovate Finance, the UK industry body for financial innovation, where he worked closely with some of the world’s leading fintech companies to make Britain the best environment for founding and scaling a fintech business.

Rolf can advise on communications and reputation management for the company’s senior team, with a focus on:

• Your personal communications effectiveness – how to present like a leader and how to make the most of opportunities to talk about your journey. How to take full advantage of the moments to communicate your mission and vision to the people that matter most, be it customers, employees, investors, the regulators, partners or the media.
• Your business’ narrative and positioning – how to craft a unique, eye-catching story about who you are and what you do, your company’s purpose, and how to answer the question “what problem can only your business solve, and how is it solving it?”
• Your company’s communications strategy – how to form a strategic plan for engaging with external audiences, including the use of media relations and political engagement, and how to develop an effective, disciplined campaign that maintains momentum – no matter how big or small your budget.
• Your digital and content strategy – how to make the most effective use of owned channels including LinkedIn, website and blogs, and how to craft creative, authentic content that engages your audience, shifts opinions, and provokes action.

About MentorHours:

MentorHours are exclusively for Level39 members. These form part of the weekly curriculum offered to our 180 technology businesses who call Level39 home. For more information and link to register for this session, please see the latest member newsletter, or email the team on members@level39.co