About Deborah:

Originally a blue-chip marketer covering both b2c and b2b, Deborah has specialised in bringing her customer-focused approach to early-stage b2b tech businesses. In the last 6 years, she has worked with founding teams in over 500 startups and scaleups, making sure that customer requirements are embedded in offer design to create more desirable offers.

As a specialist in Value Proposition Design, she is the coach for this subject at some of the UK’s leading accelerators such as those run by Warwick Innovation District, Digital Catapult, and Plexal. She also supports University accelerators such as the University Edinburgh (AI, Venture Builders and Fellows programmes), and the Healthcare Technologies Capabilities Connector HTCC run by the University of Hertfordshire, Imperial College and Cranfield. She mentors nationally for Codebase, supporting Eagle Labs, Industry Bridge, LawTech and TechScaler.

Her coaching formats include masterclasses, 1 to 1 mentoring sessions, deep-dive value canvas workshops, bootcamp coaching sessions and the ‘Think Like A Startup’ training for corporate clients.

She is a certified practitioner in the Strategyzer Business Model Canvas and the Value Proposition Canvas.

About Mentor Hours:

MentorHours are exclusively for Level39 members. These form part of the weekly curriculum offered to our 180 technology businesses who call Level39 home. For more information and link to register for this session, please see the latest member newsletter, or email the team on members@level39.co